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Naked Ambition (2023)

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Naked Ambition (2023)

Post by bunniefuu »

(pages flapping)

(gentle music)

(pleasant music)

I started out to go to Cuba

I landed in Miami Beach

It's not so very

far from Cuba

And oh what a

rumba they teach

(upbeat music)

[Larry] My first national

talk show started in Miami.

From the sun and fun

capital of the world,

this is "The Larry King Show."

Miami Beach fermented

everything for me.

Bunny Yeager came on my show a

few times, I interviewed her.

She was special.

(pleasant music)

How many beautiful

girls do you know

who could have been a

major model, movie star?

How many do you know would be

a photographer of pinup girls?

- She didn't really get

the credit she deserved.

- She was so far

ahead of her time.

- The work that she did

paved the way for me

to be able to do what I do now.

- In photographing herself,

she found incredible

empowerment.

- She should be woven into

the narrative of art history

because she deserved to be.

(pleasant music)

(pleasant music continues)

(pleasant music continues)

(pleasant music continues)

(pleasant music continues)

(bright music)

- [Sarahjane] In the 1940s,

Bunny Yeager starts

out as a model.

- [Dian] She was photographed

by a lot of photographers,

she got into all the magazines.

But then she got an interest

in taking pictures herself.

- [Christie] She thought men

are getting paid for this,

so why shouldn't I?

- [Ed] And for whatever reason,

right from the beginning,

she was sh**ting great work.

(upbeat music)

(upbeat music continues)

Bunny used to work every year

with a guy named Roy Penny.

- [Carlos] He was the

one that identified her

as the world's prettiest,

most beautiful photographer.

(upbeat music)

- [Ed] And that storyline

became the cover

of "US Camera" in 1953.

- [Sarahjane] She was

also one of the world's

hardest working photographers,

one of the world's most

successful photographers,

one of the world's most

daring photographers.

And one of the

things that I think

really is classic Bunny

is that she took it,

and she ran with it.

(upbeat music)

- [Dita] I really love the

pictures of Bunny Yeager as a

model when she was

super platinum blonde.

I love those pictures.

I think it's so important

that she was like

a bombshell pinup girl.

It really made

all the difference

in how she photographed

other people.

- [Sarahjane] There's

always been lots of

different ways to

take a photograph.

There's photographs that

are about showing you

on your best day, and

then a tiny bit better.

That's what Bunny's

photographs were.

(pleasant music)

- She could take a relatively

plain looking young woman,

and she'd get the greatest

photo she ever took in her life.

She just would transform them.

- Everything in

Bunny's photographs

was pretty much calculated.

- [Bunny] Her hair and

complexion were so delicate,

it was difficult to control

the lighting ratio in the sun.

- [Carlos] Like she said, there

was a reason to her madness.

- [Bunny] I wanted

to sh**t her this way

because in a natural setting,

she would be far

more outstanding.

- [Carlos] She will take

notes prior to assembling

a story for a photograph.

- She had incredibly

high standards,

and she worked incredibly fast.

- That's one of my favorite

things about working

with former models that

are also photographers.

They know how they

wanna be seen.

They know that they wanna

be shown in their best light

and their most beautiful,

their most sexy.

They want their flaws disguised,

they want their

assets amplified.

(pleasant music)

- [ASL Interpreter] I

remember watching my mom mimic

the face poses that she

wanted the models to have.

It was fascinating.

- If her model could arch

her back in a specific way,

she was gonna arch

her back to 110%.

- What better homework could

there be than Bunny Yeager

being a pinup model herself?

So she could say like,

"Yeah, I know that's k*lling

your back right now, yes,

I know it feels unnatural,

but we are gonna get

a beautiful shot."

That's something that not

just anybody can convey.

- [Ed] She had just

this incredible skill

for finding models,

and convincing them

to work with her.

'Cause that's, you

know, that's the key,

especially when you're

doing nude photography.

(pleasant music)

- If a man or woman walked

around a neighborhood,

knocked on a door today

and said, "Hey, hi,

I'm so and so, I

am a photographer,

would you pose nude?

They'd slam the door

and call the police?

- Look, Terry, let me

talk frankly with you.

You and I could make a

lot of money together.

- You mean by me

posing nude for you?

- What's wrong with that?

You've seen my pictures.

- But Bunny specifically

picks people

because they have a

sparkle in their eyes,

because they have something

in their personality

that she thinks

she can get across.

- Bunny always knew

how to identify

a particular face, a Bunny girl

like Bruce Weber used to say,

"I can spot a Bunny girl

in the supermarket."

- She has that

swagger, you know?

She has that life in

herself, you know?

That kind of fearless,

like, I don't care

what you think of me,

I'm just being myself.

- I won the scholarship

to Cornett Model Agency,

and that's how I

started modeling

for Burdines in the tea room.

I modeled for Emilio Pucci,

who's very famous

now, he's dead, but...

I think we got

something like $25,

or $30 for a fashion show,

and like $12 for the fitting.

You had to go, you know, before

and fit into your clothes.

My first sh**t with Bunny,

I was living on

Rivo Alto Island,

and I think we went

somewhere in my neighborhood.

- [Interviewer] Did you

feel like when you did that,

it was a brave thing to do?

- No, I thought it was

just earning money.

(pleasant music)

- Depending on your looks

for a living is intimidating.

I wouldn't be caught dead

going out to get the

mail without my makeup.

I enjoyed getting the

paycheck every time,

and it was very much needed.

I was supporting my

mother and myself,

and had a household

to take care of.

- I've looked at a lot of

pinup photography in my life,

and the thing that I've

noticed about the photos

Bunny Yeager took of her models

is that you see so much

of their personality.

- There's something

inherently female

about the way that she

looks at her subjects,

and you can feel it

reflected back at you,

because the models, they don't

look as much like objects.

- She's a friend and you

see that in the pictures,

the way that the women

really trusted her,

and were hungry for a

friendship, you know?

(pleasant music)

- A lot of these models

in a million years

wouldn't have worked

with a male photographer.

- People really responded to

her, she had a big personality,

and she made people feel like

they were a part of her world

as soon as they came in.

(upbeat music)

- She knew how to pose,

and she knew just

how you were feeling.

If you felt awkward or

something, she'd say,

"Well, relax just a little

bit and try this or try that."

You just felt like you were

with a girlfriend, actually.

- That was fun,

and I think I looked

like I was having fun.

She was easy to work

for in that way,

talking to you and making you

laugh and putting you at ease.

Bunny was unique in the sense

that she was doing, well,

cheesecake photography.

I mean, a lot of those pictures,

for the 50s, we're

talking risque.

She always seemed to

wanna pull it down

a little bit on the side, or...

Compared to now, they look

like, you know, Mickey Mouse.

(pleasant music)

I don't really remember this

picture at all looking at it.

There was a chalks

on a sea plane,

but I do remember Bunny was

very creative finding locations.

(bright music)

- So the 1950s gives us

both this virginal view

of the woman as

domestic goddess,

but also this kind of

wellspring of teenage rebellion.

For women like Bunny Yeager,

for women like Marilyn Monroe,

you find that they're

really willing

to put themselves out there,

and exploit and explore

that friction, that space.

- My name is Christy Strong,

and I'm the granddaughter

of Maria Stinger, who was one

of Bunny Yeager's best friends

and biggest models

back in the day.

(pleasant music)

Maria was known as

being Miami's Marilyn.

She won Marilyn Monroe

lookalike contests,

she was in calendars, she was

on the cover of magazines.

Bunny was really the

one that blew her up.

And what she loved about Maria

is that Maria had no fear.

(pleasant music)

- [Sarahjane] Maria

Stinger was a handful,

Maria Stinger was

Bunny's best friend.

Maria Stinger had a smile that

could get anyone in trouble.

- One of my favorite set

of photos that bunny took

of my grandmother

was at Africa USA,

which at the time in Miami

was this safari theme park.

(pleasant music)

There's no fear in my

grandmother's eyes.

She looks gorgeous, they're

having a wonderful time.

Those were the first

set of pictures

that Bunny professionally sold.

(pleasant music)

- I did know Maria

Stinger a little bit.

I remember us going over

to their house one time

and me playing

with her daughters.

- [ASL Interpreter]

I do remember meeting

one of the models,

Maria Stinger.

I didn't know who she was at

that time or what her name is,

but she was always

very good to me.

- When I was in my early

teens, I started to ask

more questions about

who my grandmother was.

(upbeat music)

My family was kind

of almost afraid

of what they would find

if they dug too deeply

into my grandmother's

life and work.

My grandmother was

basically an exhibitionist.

Bunny talks about how she didn't

have a lot of women friends

back in the day.

She used to like to tease

my grandmother and say,

"Maria, just, you know,

take off your shirt."

"Come on, you know you want to."

And then inevitably, she'd

always take off her shirt.

Really, it was this like fun,

playful dynamic

they had together.

(upbeat music)

(pleasant music)

I saw the capercaillie

play today

- I think you can see

how daring Bunny Yeager

was as a photographer

from her earliest days

by the locations

she was choosing.

She would photograph

models nude on the beach

early in the morning.

She would get access to

amusement parks, like Playland.

Her first published

photograph was taken

at a wild animal park.

She would ask her friends

for use of their mansions,

and she would even

film people nude

in front of her Christmas tree.

- As soon as Bunny

started taking pictures,

every magazine wanted to

have her stuff in there.

- Bunny gave cache to magazines.

If you published Bunny

Yeager photographs,

not only were you

getting great photos,

you were also getting to say

that you were getting photos

by Bunny Yeager, the world's

prettiest photographer.

- She understood what

the magazines wanted,

and what was commercial.

- [Sarahjane] She was

able to take the fact

that she was working

both in front of and

behind the camera,

and turn that into a brand.

- Not many people are on

both sides of the camera,

and Bunny was on both

sides of the camera.

- Smile, sparkle.

Good.

All right, let's try something

with your arms around your head.

- You're one of the world's

foremost photographers

of women, is this a good job?

I'm not trying to play

income tax man now,

but do you make a

good living out of it?

- Well, I make a nice

living, but the big thing

about it for me is I'm married

and I have two children.

And I can make my own hours,

and still indulge

in having a career.

In my life

I met a beauty

without bounds

- Dad talked about it a

lot, how special she was.

I remember him

always telling me,

"Your mom's not like other

moms, just being a housewife

and sitting around

eating Bonbons."

"She's working, she's

a photographer."

- Bunny was the most famous

female photographer in America.

- Bunny Yeager, is that right?

(audience applauding)

Miss or Mrs Yeager?

- Actually, it's Mrs.

Mrs. Yeager, where are

you from Mrs. Yeager?

- Miami, Florida.

- Miami, Florida. Lucky Florida.

All right, panel,

you all masked up?

Let's have a look at

everybody here and abouts,

except those four

good characters over

there on the panel

know exactly what your line is.

(audience gasping)

(audience applauding)

- One of the factors that

really influenced the shape

of Bunny's career was how

much of an outsider she was.

- John, it's all too obvious.

Mrs. Yeager is from Miami.

She's not sunburned,

she's a beautiful blonde.

She's obviously a typical

American school teacher.

One down and nine to go.

- She was an outsider

because she was a

self-taught photographer,

she was an outsider

because she was a woman.

She was an outsider

because she lived in Miami,

which was not a

center of publishing.

- Mrs. Yeager, do

you deal in services?

- [Bunny] Yes, I do.

- Mrs. Yeager once was on

the other side of the camera,

but for the last four years,

she's been a photographer.

- She was an original,

and she epitomized in a sense

what Miami Beach was

in the '50s and '60s,

booming, loose, devil may care,

let it all happen.

(pleasant music)

I had just started radio and

I was doing a morning show.

And one day the general

manager called me in and said,

"The all night guy,

Al Fox, is sick,

would you sit in overnight?"

- It's "The Witching Hour,"

Miami Beach's Midnight Flyer

program, we're underway.

- He says, "All you do is

just play records and talk."

- Miami Beach Midnight Flyer-

This is not a

Bunny Yeager story.

But I'm alone in the station

and about 3:00 a.m.

the phone rings.

(phone ringing)

And I pick up the phone, "WAHR,"

and this voice, I

can hear it now,

said, "I want you."

(pleasant music)

I'm 22 years old, no

woman has ever said,

"I want you," to me.

I suddenly realized there

were other advantages

to being on the radio.

Really love me

I said, "Well, I

get off at six."

She says, "No, I

go to work at six,

the only time is now."

Did you ever really miss me

So what the audience heard was,

"Ladies and gentlemen, I have

a real treat for you tonight."

You're gonna hear the

entire Harry Belafonte

and Carnegie Hall album,"

which took 23 minutes,

which is all the time I needed.

Down the way where

the nights are g*y

And the sun shines

- I put the record on,

zoomed over to the house.

I open up the door,

there's this lady,

I never saw her clear, white

negligee sitting on the couch,

opens her arms, I

jump into her arms.

My right cheek is

against her right cheek,

Belafonte is on the

radio, and I hear

Down the way

where the knights

Where the knights

The record gets stuck.

I place her back on the

couch, go to my car,

Jewish masochism, I

leave the radio on.

We enter the station,

all the lights are

ringing, the phones.

I'm picking them up, I'm

apologizing to people.

I'm sweating, the

last phone call

was an older Jewish man

and I said, "Hello."

And he said, "Where the

nights, where the nights."

"I'm going crazy with

where the nights."

So I said to him, "Why didn't

you just change the station?"

And he said, "I'm an invalid,

and I'm in bed all night

and a nurse takes care of me."

"And when she leaves,

she sets the radio

on top of the wardrobe

set to your station,

I can't get up and change it."

(pleasant music)

I said, "I deeply apologize.

Can I do anything for you?"

He said, "Yeah,

play Hava Nagila."

(upbeat music)

There was nothing like Miami

Beach, nothing like it.

It was hard in

Miami, Miami Beach,

to take anything

really seriously.

(pleasant jazz music)

People got married, got

divorced, nothing was forever.

(pleasant jazz music)

It was a loose, by a loose town,

I mean it was a very

sexually liberated city.

(pleasant jazz music)

- [Ed] Bunny Met Sammy

Davis Jr. in 1955.

Imagine, this is

segregated Miami.

Sammy couldn't even

stay on Miami Beach

past six o'clock at night.

- Bunny tells this

great story about

how she picked Sammy up

in the car and Sammy said,

"I have to get in

the back seat."

I don't know if Bunny

was naive at the time,

but that was just absurd to her

because Sammy was

such a huge celebrity.

He still wasn't comfortable

riding in the front seat

with a blonde white woman

in Miami at the time.

- He would go off during the day

with Bunny and

photograph models,

both of them taking

a risk at that time.

- They would photograph pictures

of my grandmother,

Maria, together.

- They hit it off and

she gave him lessons

on how to pose models.

- [Carlos] They

photographed together

behind her favorite

photo sh**ting place,

which was the abandoned

mansion of the Firestones,

which is actually where

the Fontainebleau is now.

(pleasant music)

- So there was a night

that Bunny and Bud

and Sammy Davis Jr. came over

to my grandparents' house.

It goes beyond just

a couple of couples

hanging out and having fun.

(pleasant music)

They all felt comfortable

just hanging around,

you know, my grandmother's nude.

It's just like nobody cares.

- Bunny was straight

in that world.

She very much embraced the

notion that being a sexual woman

gave you an entree into this

highly sophisticated society.

(pleasant music)

- Bunny really kind

of skirted two worlds.

In fact, you look at some

of her books from the 50s

and she'll have the

nice girl next door.

And the next page, it'll

be a burlesque performer

that was over at Plus

Pigalle on the beach.

(pleasant music)

- You know, I grew up in a

farming town in Michigan.

I'm a natural dishwater blonde,

not very glamorous, kind

of very ordinary looking,

and I wanted to be the

opposite of what I was.

I wanted to be like a

Hollywood movie star.

18 years old, and went

to a place in Anaheim,

and walked into this little

like blacked out windowed store

and it was a fetish store, and

it was just like filled with,

you know, everything

you could imagine.

And obviously, a completely

different world for me.

(upbeat music)

That's where I saw my first

picture of Bettie Page.

There wasn't really anybody

that was trying to be

the new Bettie Page,

so that was kind of the

thing that sparked my career.

- That never ending

appeal of Bettie Page is,

how can someone be so sexy and

so innocent at the same time?

(pleasant music)

I'm gonna take my time

Bettie Page was a

young woman in the 50s,

who moved to New York

with big aspirations

of maybe being an

actress or a model.

And ended up being

in camera clubs,

which were these sort

of private pervy clubs

where men came to photograph

for their photography classes.

But, you know, it was

women in their underwear

in people's living rooms.

Bettie was an underground hit.

Take my chance to see

you swim and dance

Make a old man blush

- The sorts of magazines

that Bettie Page

became famous with

would be kind of covered

in brown paper wrappers,

sold behind the counter,

and you theoretically had to

be of a certain age to buy.

I think some people are familiar

with Bettie's pinup images,

and then there's

the bondage stuff

from like the Claw Studios.

But if you dig even deeper,

it gets much racier than that.

- It's so funny that

what were considered

some of the raciest

images of the time,

that you had to know

a guy who knew a guy,

and then you had to get in

the mail in a brown envelope,

were made by a group

of people who in no way

was this titillating to them.

They didn't even

really understand

it on any sexuality level.

This was business. There

are guys who will pay money

to get special boots made,

and for women to just do

something really specific,

like dance around

with this little stuffed clown.

(upbeat music)

- [Ed] Bettie came down

in 1954 on a vacation.

There was someone in New York

that Bunny had worked with

who told her about Bettie,

and they connected that way.

(pleasant music)

(pleasant music continues)

The first sh**t she

did was at a studio

where she just had

a ordinary backdrop.

(pleasant music)

The second sh**t

was at Africa USA.

I declare sure enough

I'm a hot mama

I know about me

- [Bettie] I tried to

tell Bunny, I said,

"Bunny, I've got circles under

my eyes and I feel terrible."

I said, "I don't

feel like posing."

She says, "Bettie, I had to

pay money to Little Africa

to use it this morning," she

said, "We have to do it today."

The most popular

pictures ever taken of me

wearing that leopard outfit,

and you can see circles,

deep circles under my eyes.

Yeah I'm warning

all you chicks

- And those are the images

she sent to Playboy.

Playboy sent back a response

saying, "We love these,

but we only use

indoor photographs

for our centerfolds."

"Can you sh**t her indoors?"

Hot mama

And that's what she did, she

went and she photographed her

with the Christmas tree

and the Christmas hat.

And that became the

January 55 centerfold,

and they both became famous.

- [Bettie] I didn't know that

Bunny Yeager was gonna send

pictures to Mr. Hefner

for "Playboy Magazine."

I look like I've got a saggy,

there's just one breast

showing in the

picture, you know?

That little Santa Claus

hat and I'm winking,

with a little Christmas tree

ball covering you know where.

(gentle music)

- Being in Playboy at that

moment was kind of it,

if you were the kind of model

who took her clothes off.

- Bettie Page would not have

received the kind of accolades

and star quality that

stayed with her forever

without appearing in

the pages of Playboy.

And, of course, Bunny

made her a celebrity.

(pleasant music)

- The collaboration of

Bettie Page and Bunny Yeager

changed both of their lives.

Before working

with Bunny Yeager,

Bettie Page was

considered a fetish model,

it had very little to do

with celebrating Bettie Page.

Bunny Yeager

celebrated Bettie Page.

- My favorite pictures of

Bettie are the ones of her

surrounded by the lush foliage.

It was always sort

of like a playful

sense of herself

in those images.

That's one of the things

I loved about her,

and I think that made

her so memorable.

Not the nudity aspect, but the

fact that everything she did

was sort of in a

light, playful manner,

and she made it all seem fun.

(pleasant music)

- For all of Bunny's photos,

I find that there's a kind

of joyousness to them,

a celebratory quality.

- That attitude in the

1950s was unthinkable,

and approaching it with

that kind of innocence

is one of the common connections

that Marilyn Monroe

shares with Bettie Page.

(pleasant music)

- A flood tide of filth

is engulfing our country

in the form of

newsstand obscenity.

- That is directly responsible

for a substantial amount

of juvenile delinquency

and child crime.

- This continues to

increase for one reason,

it is big business.

(pleasant music)

- You're really looking at a

choice that women were making

to get involved with pinup

photography at the time.

That was a lot more

complicated than just,

I'm willing to

take my clothes off

in front of a camera, yes or no.

(pleasant music)

Playboy was this magazine

that, sure it was about sex,

but it was also about jazz

and it was about fashion,

and it was about

who you should think

the cool new writers are.

- The names of the writers

that came to us as a result

of their wanting to

appear in our pages,

there was no other

magazine at the time

with that kind of a mix.

First issue came out

in December of 1953,

and we sold out.

And then we proceeded

to staff up.

- And then we started

purchasing from independent

photographers before we

began sh**ting our own,

and it was how I became

familiar with Bunny Yeager.

And Bunny Yeager then

became a regular contributor

to Playboy and a good friend.

- Bunny had a style of her

own, and she really captured

that girl next door quality.

And that is one of the things

that Hefner felt

was so valuable.

(upbeat jazz music)

- [Diane] She was a

little adventuresome,

so she was the girl

you could marry

who would do fun

stuff in the bedroom.

It wasn't really an easy

thing to accomplish back then,

because we had strong moral

restrictions in America.

- [Narrator] Love seemed to

be all that really mattered,

but each of them knew deep down

that they wanted their marriage

vows to have real meaning.

- [Diane] It was easy to

get a bunch of strippers,

it was very hard to get

an ordinary secretary.

The idea that a woman would

want to be involved in it,

would wanna produce

material for it was perfect.

It was something

they could advertise,

it was something that

could bring in readers.

- But the suggestion back then,

that sex was simply a natural,

normal part of life,

was very revolutionary.

- [Sarahjane] For however

many faults he might have come

to be associated with, Hugh

Hefner was willing to take

the input of a woman very

seriously from the beginning

in the voice and

look of the magazine.

Not only was she the

first female photographer

to sh**t for Playboy, she was

one of the first photographers

to sh**t for Playboy at all.

- Hefner had a very

special feeling for Bunny

because she delivered and she

delivered time and time again.

The closest relationship he

ever had to a photographer

was with Bunny Yeager.

(upbeat music)

"Dear Bunny, I imagine

you received our check

for slightly over $1,000

for your September

feature, Bunny's Honeys."

- [Sarahjane] Her involvement

with the magazine went deeper

than just the

centerfolds she shot.

She would also bring

models to their attention,

who maybe their centerfolds

would end up being shot

on site and not by her.

She was very involved in

promoting the Playboy Club

when it came down to Miami.

Bunny Yeager really helps

define the look and voice

of Playboy in the early

50s and in the mid 50s.

(upbeat music)

As magazines like Playboy made

it more culturally acceptable

to take off your clothes

in front of the camera,

women started trying to get

that notoriety, you know?

Get that ability to use that

as a career stepping stone.

- Here were people, these

housewives, with no agency,

with no creative expression,

who were not really allowed

to go out and have a career.

People were putting them

in front of the camera

and saying, "You are special."

- It was just something

exciting for them to do,

it was a form of

Hollywood for them.

- I talked to my dad about

that when I was a teenager.

I berated him for

looking at the Playboys,

and I said, why would

you look at Playboys

when you have mom here?

And he says, well,

I read the articles.

And it's like, who

are you kidding?

(pleasant music)

You come home

You come into my home

And there's there's

nothing more child

I can say when you

- When she started

working for Playboy,

she was making

really good money.

I mean, for those years,

really good money.

- What we think we know about

Hugh Hefner is he loved women,

and he wanted to own

and control women.

- But I must tell you,

frankly, that I am being taken

advantage of in

this association.

And that it is becoming more

and more a very one-sided deal,

with Playboy getting the

short end of the stick.

- And what we think we

know about Bunny Yeager

is she wanted more,

and she needed more.

- She told me that when she

really felt that she'd made it

was when she published

her first book,

"How to Photograph

the Female Figure."

That book sold close

to 200,000 copies.

(upbeat music)

- Writing was definitely

one of her passions.

She, I think, published like

20 books in her lifetime.

- [Announcer] From New York,

"The Tonight Show," starring-

- [Sarahjane] She had an

incredible drive to be respected

for how hard she worked

and how good she was.

- A photographer, Bunny Yeager.

- [Anchor] We have

a young lady with us

who's made a reputation

in this country

as one of the fine

photographers of gals.

Would you welcome Miss

Bunny Yeager? Bunny.

(audience applauding)

But now you photograph

yourself also, don't you?

- [Bunny] Oh yes, of

course. Doesn't everyone?

- [Anchor] Not that

I know of, I mean,

how do you know that you have

the expression that you want?

- [Bunny] Sometimes

I use a mirror,

I put a full length mirror

right next to the camera

and then I can see

just what I want.

Now that I'm more experienced,

I don't need a mirror,

I just know what I'm doing.

- [Anchor] You take mostly

glamour photography, don't you?

I mean, would that be

the correct terminology?

- That's right.

Facial expressions for

glamour photography,

amused, laughing,

grinning, giggling,

playful, animated, contented,

tranquil, charming, seductive,

sensual, surprised,

serene, coy, wanting,

interested, calm, provocative

teasing, awe-inspiring,

modest, flirty,

alluring, wistful.

You mean a good

model can do that?

- [Bunny] A good

model has to do that.

Anyone can smile,

but how many people

can do those expressions?

- [Anchor] I really don't know.

(audience laughing)

- Bunny was always

trying to look ahead

and see, you know,

where culture was going.

(upbeat music)

- [Ed] And, of

course, at that time

with the Supreme Court ruling

about nudist films,

everyone decided,

I'm gonna do a nudist film.

You come home

People like Doris Wishman,

she did, of course,

"Nude on the Moon,"

which Bunny helped cast

some of the models for that.

(upbeat music)

She loved being on film sets,

she was an extra in many films

just because she

loved movies so much.

- Will you take

care of Mr. Norman?

- Certainly, come

on, Mr. Norman.

- Oh boy, how are you?

- And why don't you

just call me Bunny?

- Oh, I can.

(upbeat music)

- [Holly] My grandma took all

of the white swimsuit photos

of Ursula Andres on that set.

They were used for

the movie posters.

- Bunny worked on a lot

of movies in Florida.

She helped write

script, she did casting,

she did production,

she did acting.

- Tom was still working

with another model,

and since we had time to

spare, we paused to watch

this willowy blonde in a

series of calendar poses.

(pleasant music)

- Bunny and her husband,

they saw what was happening

in the film business,

that a lot of people

were making money.

So they decided they were

gonna make some films.

They made three films,

"Orgy of Revenge,"

"Sextet," and "Room 11."

These would've been

x-rated films at that time,

by today's standards

probably R-rated films.

Bunny and Bud did very

well on the first movie,

but they had issues

with their distributor,

so they never really

recouped the money

from the second two films.

(upbeat music)

- Well, my parents always

talked about their work,

so I knew from the get go

that they were doing this.

Mom or dad actually

asked me to draw the logo

for one of the films, that was

during my high school years.

Certainly not something I

wanted anybody to know about.

I often wonder what it was

like to be in Bunny's home

in the 50s and 60s.

She both brought her work home,

but also kept her home orbit,

in a lot of ways,

completely isolated.

(upbeat music)

She wanted it all, she wanted

to have this picture perfect

vision of herself as

a wife and mother.

And she also wanted to

have this really daring,

you know, career that nobody

could have plotted for her.

- She was always gonna

be more cool than me.

I remember when I was in seventh

grade, she had this outfit

where she had one of

those little caps,

brimmed caps that were popular

at the time in the late 60s,

a miniskirt, and go-go boots.

Now, you can't

compete with that.

(upbeat music)

- [ASL Interpreter]

Definitely as an adult now,

I can see that my life was very

different than most people.

But you have to remember

that everything I see

is through a deaf lens.

I think it's different

because I was a deaf kid,

not because of who my mom was.

My dad was Arthur Irwin,

he was known as Bud.

He was a police officer, and

eventually became a detective.

He did that for many, many

years before he left the job

to work with my mother.

- I have to say that

my parents didn't have

a lot of personal friends,

I feel like most of

their friends were

business associates.

They were very much

into each other.

They were very close, they

were each other's best friends.

They were a big love story.

(pleasant music)

- [ASL Interpreter]

Him and my mother

always worked together, he

eventually began helping her

to get the equipment ready.

He also served as protection

for some of the models.

- A police detective

cannot support

his family in Miami Shores.

That's not the kind of people

that live in Miami Shores,

so it was mom's photo

money that allowed us

to live in such a

nice neighborhood.

I mean, it took time, she was

always having ideas of things.

She was very

devoted to her work,

and sometimes that left

me feeling kinda left out.

(pleasant music)

- [Sarahjane] As the 60s

go on, and she's working

with models who have

grown up in a culture

that has a little bit

more sexual liberation,

there's a lot more daringness,

a lot more

untidiness, let's say.

Instead of the

Bouffant Beauties,

who she worked with

for a long time,

you get these

long-haired hippies,

these really just

natural beauties.

- Into the late 60s

and the early 70s,

when suddenly they

wanted to see genitals,

it was a huge bar.

Women did not feel

proud of their pussies.

They didn't have

any ego about that.

That was a part they didn't

want people to look at,

and it was a huge barrier.

And it meant a complete

change in the kind of women

who would take

their clothes off.

(upbeat music)

- I think that nudity, it's

really a cyclical phenomenon.

I think it comes, it gets

very liberal and extreme,

and it goes back,

reacts the other way.

And it just seems to be

a cycle in entertainment.

(pleasant music)

- Being a figure

in Miami put Bunny

in a really optimal

position to get involved

in the next wave of

sexual expression.

(upbeat music)

- [Dian] When you

get into the 70s,

suddenly artistry just

wasn't important anymore.

- Nobody cared about

pinup in the 70s,

it was kinda like that

was old fashioned.

- Guccione, with Penthouse,

introduced pubic hair.

Playboy waited about a year,

and then they came

out with pubic hair.

(upbeat music)

Then you got a guy

named Larry Flint.

He came out in

1976 with Hustler.

(upbeat music)

This was another revolution.

- Was a market chef, Larry Flint

and his enterprises

and Penthouse Magazine.

- All that was important

was getting the genitals,

get those genitals in your face.

(upbeat music)

- You know, that's

just hardcore porn.

You don't need a great

photographer like

Bunny to do that.

- Bunny did try somewhat

to adapt to the new market,

but when they wouldn't

accept her work,

she wasn't willing

to compromise.

- She was struggling

to still try to do

the same kind of

milder photography

that had made her

success in the beginning

without a real audience.

- As pinup gets

overshadowed by porn,

Bunny really starts

to pull back.

There was a period where mom

couldn't cross that line,

because the photos

were getting so trashy

in the men's magazines, they

were not at all respectful.

- Then in the late

60s and early 70s,

feminism was kind of born in

that generation's incarnation.

And it was extremely

anti p*rn*graphy and,

by association, anti nudity.

- The marchers' aim was clear,

let's k*ll the $4

billion industry

that exploits females and

female bodies, young and old.

It has nothing to do with sex,

with love, with

erotica, it is violence.

And in most of the cases of

rapists and child abusers

who have been questioned,

they have said very clearly

that they were practicing

what they had seen

demonstrated in p*rn*graphy.

- [Cherilu] As I got older,

I started to be more

embarrassed about it.

I didn't want my friends to

know what mom did for a living.

(gentle music)

- [ASL Interpreter] I

remember the first time

that I ever felt strange

about it was when my sister,

Cherilu, began to feel

embarrassed about it.

She came to me telling me

how she felt it was wrong,

what mom was doing

and that it was dirty,

and I didn't agree with that.

- I feel like that should

be something private,

that kind of exposure, not

just for anybody to see.

(gentle music)

- [Ed] The 70s were

really tough for her.

She had to come up with

some alternative income.

- A police officer approached

her to do a job for him,

and it was of a picture of

a man and woman together.

And that was the kind of picture

that she hadn't done

up to that point.

- In the mid 70s, Bunny Yeager

was charged with obscenity

for sh**ting sexual content.

(pleasant music)

A woman, an outspoken,

pushy, famous woman

is the easiest

target to bring down.

- It was a ridiculous charge.

They believed that it was

retribution for Bud's work

with the police department,

'cause he was in

internal affairs.

- [ASL Interpreter] My

mom said, "If I'm guilty,

I will be going to

jail for 15 years."

- Her lawyer went down

to the courthouse lobby

and picked up a men's magazine

and brought it to the

courtroom and said,

"Look, this is what's for

sale down in your lobby,

and she's being charged with

this same kind of thing."

And so, the case was dismissed.

(upbeat music)

(upbeat music continues)

- I don't wanna

speak for her family

to the devastating

consequences that had on them.

- [ASL Interpreter] I had

come home for spring break.

I was so excited to jump in

the swimming pool at home,

I missed it so much.

And as soon as I got in,

I looked and the pool

was untaken care of, the water

was green, it was disgusting.

And I ran back in the house,

like, "What's wrong

with the pool?"

"I was looking so

forward to swimming."

They said, "We

don't have the money

to have the pool cleaned."

(gentle music)

- There was some embarrassment

over that arrest.

My dad was becoming an

alcoholic, he was depressed.

- [Ed] Bud really blamed

himself for Bunny being charged.

- [Cherilu] It just sent

him into some depression.

Dad tried to take his

life, he took pills.

Mom found him and called

for the ambulance.

They pumped his stomach

and he survived.

My husband and I got married,

and two weeks later

I got a telegram.

(gentle music)

He took his life using a g*n.

He was in the front

seat of one of the cars,

and mom and Lisa found

him the next morning.

(gentle music)

- [ASL Interpreter] I

had gotten up very early

in the morning on a Saturday.

And my mom was in

the same clothes

that she was wearing

from the previous day.

And I went over to mom,

I'm like, "What's wrong?"

"What are you doing here?"

She's like, "I'm

just sitting here,

waiting for your

father to come back."

And I told her, "I'm gonna

go ahead and take a shower,

and get ready

before I call 911."

And when I came outta

the shower, my mom said,

"I found your father's

body in his car."

I was dumbfounded.

(gentle music)

- [Cherilu] Well, I mean,

we were all just devastated.

(gentle music)

(gentle music continues)

It was a very tough time,

it really deeply wounded

all of us that were left.

(pleasant music)

When my kids were growing

up, we moved to Ohio.

I was kind of glad

for the separation,

because I didn't want the

kids to love the photos.

- [ASL Interpreter] It

was a really hard time

economically in our household.

- After Bunny pulls back

from pinup photography,

she starts to focus on

other aspects of her work.

She does a lot of

headshot photographing,

she does commercial

photographing.

She teaches classes,

puts herself out there,

taking bit parts in TV shows,

does boudoir photography.

(pleasant music)

- She started performing,

she had a singing act,

a nightclub act.

- [Cherilu] She had

a beautiful voice,

she could have done

that as her profession.

Pack up all my care and whoa

Here I go swinging low

- She has a second act

that's wildly different

than her heyday

as a photographer,

and she scrambles

to make a living.

Bye bye

Blackbird

- I had a hard time

understanding mom,

because she would do things

that she was not qualified to

do, so to speak, officially.

Like, she wrote a diet book.

Well, mom's not a dietician.

Now, she did have a lot of

experience dieting as a model.

(upbeat music)

- [ASL Interpreter] After

my sister's wedding,

mom and I lived alone for

probably about a year,

it was just the two of us.

Unfortunately, me and my mom

began to have a lot of conflict

at that time, because

this is when I had learned

that so much of my life

had been kept from me

because they couldn't sign.

And I was starting to feel

very resentful at this time

in my life, and I had met my

first husband at this time,

and we got married and left.

(pleasant music)

- Think about how hard

it is to have been

somebody who's

considered very elite,

and become somebody

who is really

scrambling for economic crumbs.

(upbeat music)

- [ASL Interpreter] Then

we kinda lost track of her,

she took no pictures

from 80s to 90s.

She was working in newspaper,

graphic print design.

She was selling different

pieces to magazines

for about 10 years, and

then she stopped doing that.

But there was no profit,

the money was terrible.

(gentle music)

The office was

completely closed.

Everything from the office had

been brought into our home,

and our house just held

everything all the time.

- There was a fire, and she

lost a lot of her negatives.

She just felt so deflated.

She didn't have a chance

to get back up in a

sense for herself.

(upbeat music)

- In the early 90s, most

of the people that I knew

that collected pinup art, they

were fans of the Rocketeer.

They knew about the

Bettie Pages, and all

these like obscure

little zines where they

could see pictures of Bettie.

- People rediscovered

Bettie in the 1990s,

Bettie became this icon

of early female sexuality.

(upbeat music)

- [Guinevere] To me, it

was this kind of cipher

where people projected

things onto her,

people thought she was a rebel.

People thought she

was this SM goddess.

A generation of 90s

rockabilly girls

thought she was the style icon.

And the number of

women I saw in the 90s

with Bettie Page bangs, but

like neck tattoos, is a lot.

- I think the young people

are embracing, again,

a kind of a retro cool

from the latter 50s

and the 60s and 70s.

In that context, Bettie

Page is truly iconic.

(upbeat music)

- Bunny really leans into

trying to get involved

in the culture that

surrounds Bettie Page.

- [ASL Interpreter] And

that's when she started trying

to sell some work on eBay,

lithoprints and

that type of stuff.

- People who in the past, if

they had wanted, you know,

a signed lithograph

of Bettie Page,

would've had to write her

with a self-addressed,

stamped envelope, can now

go on eBay and just buy it.

(upbeat music)

- [ASL Interpreter] After

my mom did that work

of Bettie Page, it seemed

like they lost touch

for a very, very long time.

And that was when

mom finally found out

that she had been put into

a psychiatric hospital,

and was unable to be reached.

- [Bunny] Well,

hi there, Bettie.

First, I want to-

- [Bettie] Long time no see.

- [Bunny] When I've been

interviewed, they always ask

who I thought was the best

model I ever worked with,

and I've always had to answer

Bettie Page because, you know,

you had a face that I believe

was perfect in every way.

And your body was the kind

that looked natural

when you were nude,

instead of appearing naked.

I think your biggest

asset was your enthusiasm

and your creative

facial expressions

that made you better

than any other model.

- [Bettie] I think it was also,

and because I liked posing.

I liked the modeling.

I can make in two hours

more than I would make

40 hours a week doing secretary

work eight hours a day.

(upbeat music)

- It's very rare when

you find an artist

and you look at their work,

and it literally defines

an epoch and a time

because they capture the form

and the shape of that moment.

(pleasant music)

- [Larry] She captured the

essence of what the bikini

and the girl go together.

(pleasant music)

- [Sarahjane] It's this

major contribution to style

and popular culture, the bikini,

and nobody knows

that it was Bunny.

- There's a famous photo of

her that we've had in galleries

that is her in a daisy

bikini that she made

by putting daisies

together, fake daisies.

And so she had a

similar swimsuit,

not the iconic one, but

made out of flowers.

And when I was 14, she asked me,

"Well, what do you think,

Holly, would happen

if you put this on?"

And I was horrified, I

looked at her and I said,

"I think my mom would k*ll you,

that's what I think

would happen."

(pleasant music)

(gentle music)

- [Dian] One of the great

things about the passage of time

is that it will take

the veneer of filth

off of nude material

and turn it into art.

(pleasant music)

(pleasant music continues)

- There were two main

reasons that we decided

to do Bunny Yeager's first

ever institutional show

at the Andy Warhol Museum.

Seeing her work and

thinking, of course,

about Cindy Sherman,

and Yasumasa Morimura,

and many photographers

who do self-portraiture,

utilizing disguise

and masquerade.

I realized that Bunny had

beat them to the punch

by at least 15 years.

I wanted to make sure that not

only did I get to know more

about her work, her motivations,

but how she should be woven

into the narrative of art

history, because I realized

pretty quickly that

she deserved to be.

(gentle music)

Many curators, and those

in the museum profession

would not have viewed pinup

photography as relevant

to the lineage of art

history until quite recently.

Feminism in its first,

second, and third waves

within the academy

allowed that door

to open ever so gradually.

But it took until 2010,

when we did that exhibition,

for it to be fully open.

I'll never forget that one

of the first conversations

we had, I told her,

"We're so thrilled

to be showing your work

at the Warhol Museum."

And she immediately said,

"How much are you going

to sell them for?"

And I said, "Well, Bunny, we're

actually not selling them."

And she said, "Well then

why are we doing this?"

- Well, I often tell the

story about Diane Arbus.

She called Bunny the world's

greatest pinup photographer.

She came to Miami intent on

meeting Bunny and called her,

and Bunny said, "I've

never heard of you,"

and Bunny refused to meet her.

And this was the leading

female photographer

on the New York

scene at the time.

She didn't even

really understand the

significance of that.

- I don't think she really

thought so much about

whether she was

making art or not.

Bunny really did

self-portraits all the time.

She was fearless like that,

it showed her courage.

And it's what first got

me interested, I said,

"Oh, I wanna meet this

lady who's taking pictures

that looks like this."

- She gets a museum exhibition,

she gets picked up

by an art gallery.

People start to look

at her photographs

as part of the story of

photographic history.

- [ASL Interpreter] I

found out that a gallery

was trying to get her to

show some of her work,

and we were just

completely shocked by it.

I mean, not because we

didn't think she deserved it,

she did, she was

an amazing artist.

But they started to show

an extreme interest in her.

And from there, it only spread.

The calls didn't stop

coming from galleries.

(upbeat music)

- [ASL Interpreter] And I

remember going out one day

and there was just, the

place was full of cars

Everybody was outside

drinking and smoking,

it was like a party again.

(pleasant music)

(pleasant music continues)

- [Carlos] Paz De La Huerta

always wanted to be

photographed by Bunny.

Bunny photographed in

our house, in El Portal,

literally blocks

away from her house.

(pleasant music)

- She was an accomplished

photographer,

she was a successful

photographer, but

she was also a model.

- [Carlos] When I photographed

her in our studio,

Bunny went back to

her modeling years.

There she was, having another

chance at all the things

that she loved, it was like

everything aligned for her.

(pleasant music)

(pleasant music continues)

- She still used a film

camera till the day she died.

(pleasant music)

- She told me that Hugh

Hefner, he's such a gentleman.

And sure enough, when she

passed away, he was a gentleman,

and he sent 1,000 red

roses to her funeral.

(gentle music)

- [ASL Interpreter]

My mother passed away,

and you can't imagine

the amount of work

that she left behind.

- I was Bunny's manager

and agent for four years,

and she was one of

my best friends.

Lisa would say I was

probably the worst thing

that ever happened to her.

From the day I walked in this

office, she did not like me,

and that never changed,

she was totally consistent.

- [ASL Interpreter]

I felt like Ed

was taking anything he wanted.

He reorganized things in a

way that made no sense to me.

It was all this work me

and my mother had done

organizing these archives.

Five years worth of

work was just destroyed.

The work was being duplicated,

and just put out there

in ways that we had

no control over.

(pleasant music)

- My impression is that Ed

was a very good

salesperson for mom.

I think he was one of the

people that was encouraging her

to get her photos

into the art galleries

and to do art shows.

- Lisa was very, very

protective of her mom,

not only as a daughter,

but business wise.

- [ASL Interpreter] I

was so done with him,

and I decided to hire an

attorney to get rid of him.

- It was personally devastating

for me, but I bounced back,

and at the end of the day, I

think it was all for the best.

- It was extremely overwhelming

to be the only person

responsible for the archives

of my mother's work.

My sister just didn't

care about it like I did.

She was always on the phone,

trying to find someone

to get rid of it.

And I was on the phone,

trying to find someone

to partner with me.

- When I was in college,

I saw "The Godfather,"

and I thought about

Michael Corleone, you know?

How he did not want to be

part of the family business.

He so did not wanna be part

of it, and it drew him in.

I have kind of felt like that.

I wish I could have embraced

what my family was doing,

but I couldn't,

and I still can't.

I don't think that the photos

are respectful to women.

I understand completely what

my mom's feelings are on this,

but I disagree with my mom.

My grandma is someone that I

absolutely adored growing up,

someone who was good to me,

someone who always made sure

that I was taken care of.

(gentle music)

- [Cherilu] My

sister and I decided

it was time for us

to sell everything.

- [ASL Interpreter] It's hard

to say how I feel about it.

My sister was the one

that really pushed me,

she didn't care about my

mother's work the way that I do.

It was just too

painful to go on.

(gentle music)

- Everything was sold to

Daniel and Sarahjane Blum,

and I think that they're

continuing to sell the work.

(gentle music)

- Bunny worked so much that

there is enough material here

that I could try and sell it

myself for three lifetimes,

and still not get anywhere.

More than anything, I'm really

still trying to figure out

the best way to talk about her

and the best way to see her.

(gentle music)

- [Interviewer] What do you

think your mother's legacy is?

(gentle music)

- You know, I wish her

legacy was different.

- She changed how

photos were shot.

She taught people how to

take the first selfies.

I mean, this is

the 21st century,

she was so far

ahead of her time.

- Bunny was really

expert in creating mood

through the use of costume,

wig, makeup to create ambiance.

- That is the

Instagram aesthetic.

(pleasant music)

Bunny promoted the

idea that it's okay

for all of us to

see and be seen.

That it is not just

for the famous people

to be photographed as

glamorous or beautiful or sexy.

- She wasn't about

the performative

sexuality of a body,

she was about the

sexiness of a body.

- What you see today is as women

try to put themselves

forward as sexual beings,

try to share that

with the world,

they need to be their

own Bunny Yeager.

(upbeat music)

- I love this term,

reluctant feminist,

because I kind of felt a little

bit like, who are you to say

what's supposed to make

someone feel powerful,

and what's supposed to

make someone feel degraded?

'Cause it's like, you can

never really agree on that.

- One of the things that

I think is even more taboo

than women's sexualities

and women's bodies,

it's women's ambition.

(pleasant music)

- She managed to take some of

the most iconic photographs

of the time and frustratingly,

most people don't know her name.

- She didn't really get

the credit she deserved.

(pleasant music)

- [Cherilu] I believe

what my mother was doing

was purely a beautiful art form.

It was always a form

of art and beauty.

- Bunny was

unapologetically herself.

She didn't conform

to any cultural ideas

of what a woman, a mother, a

wife, should be at that time.

(upbeat music)

- I want people to know

that it is possible

to be revolutionary

without realizing it.

(upbeat music)

(upbeat music continues)

(pleasant music)

(pleasant music continues)

(pleasant music continues)

- [Interviewer] When you

look back on these pictures,

how do you feel about it?

Do you feel proud?

- Yes, my grandchildren, I

want them to see and say...

'Cause, I mean, they look at me,

and one looked at my

hands one time and said,

"Oh gran, I don't

wanna get old."

But I wanna show them

pictures and say,

"Hey, gran was hot and

she had a good time."

(pleasant music)

(pleasant music continues)

(pleasant music continues)

- [Interviewer] What were

the Miami girls like?

- They weren't bad,

they weren't bad.

(pleasant music)

(pleasant music continues)